Friday 31 October 2014

History - Floriade Rotterdam 1960

Even if Horticultural Expos or Flower Expos exist since many centuries now, these international events are more recent, and moreover for those, recognized by the BIE (Bureau International des Expositions) and AIPH (International Association of Horticultural Producers).
These international Flower Expos are classified in different categories : A1 and A2, B1, B2.

Expo 2016 Antalya is a A1 expo category. The first A1 Horticultural Expo was hold to Netherlands, at Rotterdam in 1960, 56 years before Expo 2016 Antalya.
Even if this history is shorter that the World Expo History, Expo 2016 Antalya will be the 20th Expo of this type.
It's enough to make an already very rich history for the Horticultural Expos.

We have published the illustrated liste a few days ago.
Horticultural Expos since 1960

We can learn more about these Horticultural Expos, with informations from the BIE.

Here's some d├ętails about the first one, in 1960, at Rotterdam.

Official name : Floriade Rotterdam 1960 (The Netherlands)
Date : 26/03 – 25/09/1960
Theme : « International Horticulture »
Category : Specialised Exposition
Statement of intent Registration : 05/05/1959

Organisational responsability :
The Dutch Horticultural Council and the Municipality of Amsterdam, in cooperation with the “Royal Dutch horticulture and botany society” in collaboration with the Ministry of Agriculture and Fisheries, organized the Floriade 1960.

Site :

The outdoor exhibition was located on the grounds of Het Park and the indoor part of the Floriade 1960 was organised in the Ahoy Hall and the Energiahal, in the south of Rotterdam.

Floriade was subdivided into 6 sub-themes:
“Spring”, “Roses, Lathyrus and Lilies”, “Floral Art”, “Dutch Garden”, “Autumn’s Glory”, “The universe and the Earth”.

The cable car 30 m high (the largest in the country at the time, with a capacity of 4 000 people perhour) offered a panoramic view on the park with its patchwork of gardens.

One of the greatest attractions of the Floriade 1960 was a 107 m high, the Euromast Tower. Originally built as a point of observation of the Expo, the Euromast has become, over time, a symbol of Rotterdam.

Visitors : 3 000 000

Inside the Floriade, Rotterdam 1960.
Euromast Tower
Princess Beatrix Gets a guided tour at the Floriade.

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